Wednesday, August 8, 2012

Are customers staying on your website?

by wrongway3333 | on August 8, 2012

Make sure you know and understand your website’s bounce rate (What’s that? http://EzineArticles.com/6876673). Sign-up for an analytics tool, such as Google Analytics, and evaluate each page on your website to understand where users are spending their time. Pages with a high bounce rate could indicate that the information is not relevant, not easy to follow, or the call to action is not clear. Make some tweaks and test which changes increase your website performance. Happy Marketing:

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